Toyota
Toyota
Modernizing and unifying the UI/UX across 3 major automotive brands from a shared design system.
Modernizing and unifying the UI/UX across 3 major automotive brands from a shared design system.
UX/UI Designer
UX/UI Designer
CRM/B2B
CRM/B2B
The Big Challenge
The Big Challenge
The Toyota Group struggled with 3 separate, inconsistent applications that were difficult to maintain. My mission was to re-architect and redesign all 3 brand applications (Toyota, Subaru, Lexus), ensuring structural symmetry and a consistent design language while maintaining each brand’s unique identity.
The Toyota Group struggled with 3 separate, inconsistent applications that were difficult to maintain. My mission was to re-architect and redesign all 3 brand applications (Toyota, Subaru, Lexus), ensuring structural symmetry and a consistent design language while maintaining each brand’s unique identity.
Insights
Insights
Integrated consistent design elements (rounded cards, unified typography and image styles) to improve user satisfaction and developer efficiency.
Integrated consistent design elements (rounded cards, unified typography and image styles) to improve user satisfaction and developer efficiency.
Unified 3 disparate applications under a shared structural blueprint, streamlining cross-brand design consistency.
Unified 3 disparate applications under a shared structural blueprint, streamlining cross-brand design consistency.
More projects?
More projects?
Sure, you can view more pixels in production
Sure, you can view more pixels in production
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Staffi
CRM
HR Tech
Dashboard
Built an AI-driven recruitment tool to find and filter talent faster. Automated manual screening processes to help hiring teams focus on people, not paperwork.
View UI
GOT A PROJECT IN MIND
GOT A PROJECT IN MIND
LET'S WORK TOGETHER
LET'S WORK TOGETHER
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